Georgia quarterback Carson Beck (No. 15) delivered a pass during the first half of a college football game against Auburn on Saturday, October 5, 2024, in Athens, Georgia. The game took place at Georgia's home field, with Beck showing his skills in the pocket. (AP Photo/John Bazemore)


October 08, 2024 Tags:

A groundbreaking legal settlement that could forever change college sports received preliminary approval from U.S. District Judge Claudia Wilken. The $2.78 billion deal allows colleges to pay student-athletes, offering a new revenue-sharing model that will benefit players for years to come. Starting on October 18, athletes will be able to apply for payments from the settlement, which sets aside $2.576 billion for former players dating back to 2016. These payments aim to compensate for potential earnings from Name, Image, and Likeness (NIL) deals, which were only allowed starting in 2021.
A final hearing for the deal is scheduled for April 7, 2025, coinciding with the conclusion of the NCAA basketball championship, one of the biggest events in college sports. If the settlement is finalized, major universities will contribute $21.5 million in the first year to pay athletes as part of the revenue-sharing plan. This is a significant shift in the financial landscape of college athletics, where athletes have traditionally been compensated with scholarships, while colleges and coaches made millions.

Lawyers involved in the case are calling this deal a landmark for college sports. Attorney Steve Berman, who represented the athletes, expressed satisfaction with the progress. "We are pleased that we are moving closer to a revolutionary shift in college athletics, where athletes will finally share in the billions of dollars generated," Berman said.

Judge Wilken's approval follows revisions made to the original agreement to address her concerns. The changes clarified the oversight of NIL deals, eliminating the word “boosters” in favour of a clearer definition of whose NIL deals would be reviewed by an arbitrator. However, this didn’t alter the core of the settlement, which aims to establish a fair system of financial compensation for student-athletes.

This new framework will significantly benefit athletes in football and men’s basketball, sports that generate the most revenue for schools. Approximately 90% of the settlement’s funds are expected to go to players in these sports. However, the impact of Title IX, which ensures gender equality in college sports, remains uncertain. Critics worry that this allocation could potentially violate Title IX regulations, especially if female athletes receive significantly less compensation.

Colleges are now scrambling to adjust to the new financial demands. While the settlement brings positive changes for athletes, some schools fear it could strain their budgets, especially for less lucrative sports that play a key role in fostering Olympic talent. Universities will need to find ways to cover the costs of these new payments without sacrificing their non-revenue-generating programs.

NCAA President Charlie Baker expressed optimism about the deal, calling it a crucial step in the evolution of college sports. He believes it will bring stability and more benefits to student-athletes in the long run.

However, unresolved issues remain, including whether players will eventually be classified as employees with the right to unionize. Additionally, the NCAA is pushing for federal legislation to create a unified policy for NIL deals, which are currently governed by a patchwork of state laws and legal agreements.

The agreement is the result of three antitrust lawsuits against the NCAA, including one initiated by former Arizona State swimmer Grant House. The settlement, which could bring more than $20 billion to athletes over the next decade, marks a significant shift in the college sports landscape.

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