The new Cheez-It cracker aims to bring the full flavor of Wendy’s Baconator, including its rich, smoky taste. Food & Wine


June 11, 2025 Tags:

Cheez-It has announced an exciting new snack that burger fans will love. They’ve teamed up with Wendy’s to launch a Baconator-flavored Cheez-It cracker. This limited-edition snack brings the taste of the famous Wendy’s Baconator burger into a crunchy, cheesy bite.

What’s inside the flavor

The original Baconator burger includes two beef patties, American cheese, Applewood smoked bacon, ketchup, and mayo. Cheez-It’s new cracker aims to capture that same bold flavor. The snack is rich with real cheese taste, plus a smoky bacon twist.

When and where to find it

The new Baconator Cheez-It will arrive in stores this July. However, customers can order early through CheezIt.com. Those who buy the snack online will also receive a Wendy’s Frosty keychain. Free shipping is available with the promo code CHEEZBURGER.

A cheesy, crunchy remake

Wendy’s chief marketing officer, Lindsay Radkoski, said the idea was to bring the Baconator to fans in a fun new way. “We took our famous Baconator… and reimagined it with the unmistakable cheesy crunch of Cheez-It,” she said.

Not exactly a protein bomb

While the original Baconator packs 57 grams of protein, the Cheez-It version focuses more on flavor than nutrition. Even so, Cheez-It lovers can scan a QR code on the box to get $2 off a real Wendy’s Baconator.

How it all started

Rumors about this unusual flavor first surfaced in January. Food bloggers leaked the news early, and fans were both excited and curious. Now, those rumors have become real.

More cheesy snacks from Cheez-It

Cheez-It has been releasing several new flavors lately. These include Smoked Gouda, Smoked Cheddar, and Pesto & Mozzarella. Their main snack rival, Goldfish, has also added new options, such as burger-sauce and Old Bay flavors.

The final taste test

So, does this new snack really taste like the Baconator? The only way to find out is to grab a box and compare it to the real burger. With all the hype, fans are eager to see if the flavor matches up.

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