Hershey’s newest Kisses flavor brings the taste of Cinnamon Toast Crunch into a sweet, bite-sized candy treat. The Hershey Company


April 07, 2025 Tags:

Hershey’s has introduced a brand-new flavor in its popular Kisses range. This time, it has teamed up with a favorite cereal brand to create something different and exciting. The new flavor is called Hershey’s Kisses Cinnamon Toast Crunch. These limited-edition candies are now available in stores across the United States.

Instead of using its usual milk chocolate, Hershey’s has created this version with a white creme base. The candies are mixed with cinnamon sugar and crunchy graham-flavored cookie bits. The idea is to give the same sweet and spicy taste that people love in Cinnamon Toast Crunch cereal, but in small, bite-sized candies.

Both companies wanted to try something fun and new. They believe many shoppers today like bold and unexpected flavors. A recent study shows that nearly 75% of Gen Z and Millennials enjoy trying fun new snacks. This trend has led many companies to join forces and create surprising food mashups.

Katie DeCapria, a senior brand manager at Hershey’s, said, “Unexpected crossovers are having a moment, and we’re delivering a Hershey’s Kisses flavor combo no one saw coming — but everyone will want to try.”

General Mills, the company behind Cinnamon Toast Crunch, also shared its excitement. Brandon Tyrrell, marketing communications manager, said, “We’re always looking for ways to bring our iconic taste to other places our consumers love. The new Hershey's Kisses Cinnamon Toast Crunch flavored candies are the perfect pairing.”

This isn’t the first time Cinnamon Toast Crunch has been used in different snack items. It has appeared in cereal bars, cookies, yogurt, and even lip balm. Meanwhile, Hershey’s has long created fun seasonal flavors of Kisses. These include Pumpkin Spice, Birthday Cake, and many more.

The new Cinnamon Toast Crunch Kisses come in nine-ounce bags. They can be found in grocery and convenience stores across the country. The price may be different at each store, but most places are selling them for around $3 to $5 per bag.

These new Kisses are only available for a short time. Neither Hershey’s nor General Mills has said exactly how long they’ll be in stores. Like many special snacks, they may sell out quickly depending on where you shop.

If you want to try this new treat, check your nearby grocery store or shop online. Because once they’re gone, they might not come back. Fans of cinnamon-sugar snacks might not want to wait too long.

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