Krispy Kreme has collaborated with Barbie to launch a special doughnut collection in honour of Barbie’s 65th anniversary. Credit: Krispy Kreme
Barbie is marking its 65th anniversary this year, and to celebrate, Krispy Kreme has partnered with the iconic brand to launch a special collection of doughnuts. Starting Tuesday, fans of both brands can indulge in four new, limited-edition doughnuts, each inspired by Barbie's signature style and flair. These sweet treats will be available at select Krispy Kreme locations for a limited time, offering a unique way to celebrate Barbie’s milestone.
The new collection, aptly named the Barbie x Krispy Kreme Collection, comes in a special limited-edition box, making it a perfect gift for Barbie fans. The collection includes four distinct doughnuts, each with its own flavour and design that pays homage to Barbie's vibrant and fashionable world:
- Barbie Pink Doughnut: This doughnut features the classic Original Glazed base, filled with pink buttercream, sprinkled with sparkly pink sugar, and topped with a pair of Barbie sunglasses.
- Malibu Dream Party Doughnut: This unglazed shell doughnut is filled with Cake Batter Kreme, dipped in Malibu blue icing, and sprinkled with sparkly graham sand. It’s topped with a piece representing Barbie's DreamHouse and decorated with a white cloud of frosting.
- Barbie Berries 'n Kreme Doughnut: Another unglazed shell doughnut, this one is filled with Strawberry Kreme, dipped in white icing, and drizzled with pink and purple buttercream. It’s topped off with a Barbie heart, making it a sweet and fruity tribute.
- Barbie Sweet 65th Doughnut: For a more classic taste, this Original Glazed doughnut is dipped in rich chocolate icing and finished with Barbie Sweet 65th sprinkles, capturing the essence of Barbie’s timeless appeal.
Meredith Norrie, Vice President of Global Licensing and Consumer Products for Mattel, expressed excitement about the collaboration, noting that both Barbie and Krispy Kreme are brands that evoke joy and sweet memories. She praised the partnership for blending flavour with style, ensuring that every bite of these doughnuts carries a nod to Barbie's legacy.
Krispy Kreme has joined forces with Barbie to create a new doughnut range celebrating Barbie's 65th anniversary. Credit: Krispy Kreme
In addition to the doughnuts, Krispy Kreme is adding another layer of excitement to the celebration by offering exclusive Barbie Fashionista dolls as special treats for select fans. These dolls will come with Krispy Kreme-themed accessories, including a paper hat and a custom Barbie x Krispy Kreme denim jacket, making them a must-have for collectors.
Krispy Kreme has joined forces with Barbie to create a new doughnut line for Barbie's 65th anniversary celebration. Credit: Krispy Kreme
Fans have two chances to win these exclusive dolls and jackets. From September 4 to September 6, anyone who comments on the Barbie x Krispy Kreme social media post and tags a friend will be entered into a giveaway. Additionally, from September 6 to September 8, Krispy Kreme Rewards members who purchase a Barbie x Krispy Kreme dozen and scan their Rewards app at checkout will automatically be entered into a separate giveaway. No purchase is necessary for entry.
As an added bonus, Krispy Kreme is also offering a free Original Glazed doughnut to customers who wear pink and visit participating shops on Saturday, September 7. The offer is available in-store and through the drive-thru, with a limit of one doughnut per customer.
