Krispy Kreme is celebrating the excitement of the 2024 Olympics with a brand-new doughnut collection called "Passport to Paris."


July 15, 2024 Tags:

Krispy Kreme is celebrating the upcoming 2024 Olympics with a delightful new doughnut collection called "Passport to Paris." Launched on Monday, July 15, this limited-time offering features three unique doughnut flavors inspired by classic Parisian desserts.

The collection includes:

Crème Brûlée Doughnut: This doughnut boasts an unglazed shell filled with creamy crème brûlée filling. It's topped with a luscious caramel icing and finished with a crunchy layer of caramelized sugar.

Double Chocolate Éclair Doughnut: An indulgent treat, this doughnut is also unglazed but filled with rich chocolate custard. It’s dipped in chocolate icing and adorned with chocolate crisp pearls for an extra touch of sweetness.

Raspberry & Vanilla Crème Doughnut: This creation features an Original Glazed doughnut coated in vibrant raspberry icing and crunchy cookie pieces. It’s topped with a generous dollop of smooth vanilla cream.

Krispy Kreme has made this collection available at participating shops and through their app and website. Customers can also find a fresh 6-pack of these special doughnuts at select retailers.

According to Dave Skena, the Global Chief Brand Officer for Krispy Kreme, this collection allows everyone to enjoy a taste of Paris while cheering on their favorite teams during the Olympics. He remarked, "Most people can’t be in Paris to cheer on their country’s team. So, we’re giving you a ‘Passport to Paris’ in the form of delicious doughnuts."

Alongside the new doughnuts, Krispy Kreme is also introducing the Crème Brûlée Latte, available for a limited time. This drink combines the beloved flavors of crème brûlée, topped with whipped cream and a sprinkle of caramelized sugar crunch. Customers can order this treat hot, iced, or frozen.

In addition to these tasty offerings, Krispy Kreme is running a special promotion throughout July. Members of the Krispy Kreme rewards program can enjoy free doughnuts every Tuesday and free iced coffee every Friday with any purchase. To participate, customers must join the rewards program by downloading the Krispy Kreme app or creating an account on their website. After signing up, making a purchase will allow them to enjoy these sweet deals.

This summer, Krispy Kreme is inviting doughnut lovers to indulge in their "Passport to Paris" collection while also taking advantage of the exciting promotions available for rewards members. With a blend of delectable flavors and convenient options for pickup or delivery, this is a perfect time to treat yourself to something special.

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