Oreo is launching a variety of new treats that will be available in stores by January 3. Courtesy of Mondelez International Group
Oreo is gearing up to make 2025 an unforgettable year for cookie lovers with an exciting lineup of new treats. In December, the brand unveiled plans to release six innovative flavors and products, including Oreo Frozen Treats. These new offerings will hit store shelves in early 2025, promising to spice up the cookie game.
The first of these new treats to arrive is Oreo Game Day cookies, launching nationwide on December 26. These limited-edition cookies come with the classic Oreo chocolate cookie base and feature five football-themed designs. Perfect for the sports enthusiast or anyone gearing up for a game day celebration, these cookies are only available for a short time, so don’t miss out.
Next up is Oreo Loaded, set to appear in stores on January 3, 2025. Oreo Loaded takes the classic cookie to the next level, with an original Mega Stuf filling and loaded with real Oreo cookie pieces. If you're a fan of Oreos with extra creme and a cookie crunch, this one’s for you.
Another exciting launch on January 3 is the return of Golden Oreo Cakesters. After more than a decade, this fan-favorite treat is making a comeback as a permanent addition to the Oreo lineup. Golden Oreo Cakesters feature a soft-baked snack with creamy filling sandwiched between two pillowy golden cakes, offering a fresh twist on the classic Golden Oreo sandwich cookie.
But that’s not all—on January 3, Oreo will also introduce Oreo Irish Creme Thins. These cookies are made with the signature thin Oreo cookie filled with Irish Creme-flavored creme, adding hints of chocolate and vanilla. Also coming in January is the Oreo Minis Peanut Butter, a bite-sized version of the Oreo cookie filled with smooth peanut butter creme.
For those who love frozen treats, Oreo is launching Oreo Frozen Treats, which include Oreo Bites and Oreo Mini Bars. Both of these frozen options will also hit stores in January. Oreo Bites are small, poppable bites with a frozen dairy creme-flavor base dipped in Oreo cookie coating, while the Mini Bars feature a creme-flavored base with Oreo cookie pieces mixed in.
To top it all off, Oreo is introducing the Dunk Club, a membership program for cookie enthusiasts. The Dunk Club will keep members updated on the latest Oreo product releases and provide access to exclusive pre-sale events. Members can also enter sweepstakes for special giveaways and have a chance to influence Oreo’s future products and campaigns.
With so many exciting new products in the works, 2025 is shaping up to be a year of sweet treats and surprises for Oreo fans everywhere. From game day cookies to frozen bites and everything in between, there’s something for every Oreo lover to look forward to in the coming year.
