Shake Shack’s popular SmokeShack burger features applewood-smoked bacon, chopped cherry peppers, and signature ShackSauce. Food & Wine


February 08, 2025

Shake Shack is celebrating love this Valentine’s Day with a special buy-one-get-one-free deal on its popular SmokeShack burger. Whether you’re in a relationship, a “situationship,” or just hanging out with a friend, the burger chain is inviting everyone to enjoy this limited-time offer.

The deal runs from Tuesday, February 11, to Monday, February 17. Customers can redeem it by ordering through the Shack App or ShakeShack.com and using the code "BEMINE." However, the offer is only available at select locations, excluding airports, stadiums, arenas, travel plazas, museums, and ballparks. It also doesn’t apply to orders placed through third-party delivery apps, and any extra toppings, like avocado, must be purchased separately.

Shake Shack’s SmokeShack burger is a fan favorite, featuring a juicy beef patty topped with applewood-smoked bacon, chopped cherry peppers, and the chain’s signature ShackSauce, all served on a toasted potato bun.

“At Shake Shack, we love bringing people together over great food, and Valentine's Day is no exception," said Mike McGarry, Shake Shack's vice president of brand marketing. "Whether you're celebrating love, friendship, or just good vibes, we wanted to give our guests something special to make the occasion memorable. No matter your relationship status, everyone deserves some love—and a SmokeShack—right now.”

The company is adding a playful touch to its promotion with an image of two SmokeShack burgers and the phrase "Will You Be My BOGO?" between them, emphasizing that the offer is for everyone, regardless of who they choose to share their meal with.

Shake Shack isn’t the only brand offering Valentine’s Day specials. Krispy Kreme has also launched a limited-edition "Hearts in Bloom" collection of heart-shaped doughnuts. The collection includes four flavors:

You Make My Daisy Doughnut – Dipped in strawberry-flavored icing.

Love You Bunches Doughnut – Filled with chocolate kreme.

Blooming Heart Doughnut – Stuffed with cookies and kreme filling.

You Are My Sunshine Doughnut – Filled with caramel-flavored kreme, dipped in chocolate icing, drizzled with a green stem design, and topped with a sunflower candy piece.

For those looking to make Valentine’s Day extra special, combining a Shake Shack burger with a box of Krispy Kreme’s heart-shaped doughnuts could be the perfect way to win over a loved one—or at least share a delicious meal.

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