
TV personality Scheana Shay has partnered with SHEIN to release a 110-piece clothing line designed for women, men, and children. Credit: X
Reality star Scheana Shay has launched her own fashion collection in partnership with popular clothing brand SHEIN. Scheana is best known for her role on the hit show Vanderpump Rules. Now, she’s adding fashion designer to her list of roles, which already includes being a podcast host, writer, and mom.
Introducing ‘SHEIN x Scheana’
Her new collection, called SHEIN x Scheana, brings together clothes for women, men, and kids. Scheana picked each piece herself. She wanted the outfits to be stylish but also comfortable and perfect for real life. The designs reflect her life as both a mom and a performer.
Chic and Affordable for the Whole Family
The collection focuses on soft colors, simple cuts, and fun styles. There are trendy cutouts and flattering shapes that fit different body types. These outfits are great for all kinds of events—family brunch, quick weekend trips, or a fun night out.
The most exciting part? It’s all very affordable. Prices start as low as $3 and go up to just $50. That makes it easy for families to dress well without spending too much.
Scheana Shares Her Excitement
Scheana is excited about this launch. She said, "I've always loved SHEIN for their affordable and on-trend styles, so partnering with them felt like such a fun opportunity to embrace the 'SHEINA' name in a positive and playful way."
She also added, "This collection feels so authentic to me, and I think my fans will love it – it's stylish, elevated, and unapologetically me. I'm proud to offer pieces that feel put-together and easy to mix and match for the entire family."
What’s Inside the Collection
There are 110 items in the new line. From cozy clothes for kids to trendy pieces for adults, there’s something for everyone. The styles are designed to mix and match, making it easy for family members to coordinate without looking exactly the same.
Where to Shop It
The SHEIN x Scheana collection is available now, but only through SHEIN’s website. Fans can shop the looks at SHEIN.com. They are also encouraged to post their favorite outfits using the hashtag #SHEINxScheana.
A Fresh Take on Family Style
This collection is more than just clothes. It’s Scheana Shay’s way of showing that fashion can be fun, functional, and for everyone in the family. She’s combined her love of style with her busy mom life to bring something truly special to fans and shoppers.

