TransUnion survey unveils Canadian financial worries: 1/3 fear bill payment struggle, recession anticipation rises amid economic concerns. (BNN Bloomberg)


January 10, 2024

A recent survey conducted by TransUnion reveals that a significant portion of Canadians are apprehensive about meeting their financial obligations in the upcoming months amid concerns of a possible economic downturn.

The Consumer Pulse study, released by TransUnion on Tuesday, disclosed that 33 percent of respondents anticipate struggling to cover their bills and loan repayments within the next three months. Additionally, 28 percent foresee challenges in paying one or more of their existing bills and loans in full.

Matt Fabian, the director of financial services research and consulting at TransUnion Canada, highlighted the heightened vulnerability among Canadians due to increased interest rates and a soaring cost of living. He expressed concern about the constraints on disposable income in a more expensive economic landscape, potentially leading to difficulties in covering bills and loans, ultimately resulting in interest charges.

The survey also reflects Canadians' anticipation of an economic downturn. A significant 57 percent of respondents revealed plans to cut down on discretionary spending, while 36 percent aim to boost their savings, and 31 percent intend to pay off debts.

Fabian emphasized the shift in consumer behavior, noting that Canadians are curbing spending, focusing on savings, and sometimes resorting to credit to manage household cash flow amidst rising living expenses.

Concerns about household finances have escalated, with 43 percent of respondents indicating that their financial situations in the fourth quarter were worse than anticipated. This sentiment extends further, as 57 percent of respondents expressed pessimism about their household finances.

In light of these challenges, access to credit is deemed crucial for most Canadians facing financial headwinds. The study reveals that 39 percent of Gen Z respondents and 35 percent of millennials intend to seek new credit cards or refinance existing ones.

The survey underscores the growing importance of credit access, with 86 percent of Canadians acknowledging its significance, a notable increase from the previous year. Forty percent consider access to credit and lending products as extremely or very important for managing their financial situations.

How useful was this post?

Click on a star to rate it!

Average rating 0 / 5. Vote count: 0

No votes so far! Be the first to rate this post.

You may also like

Canada Holds Interest Rates – But That Alone Won’t Save the Economy

The Bank of Canada has decided to keep its key interest rate unchanged at 2.75%, choosing caution over action amid....

Tariffs Drag TSX Nearly 100 Points, Investors Stay Wary

Markets faced fresh pressure Wednesday as the U.S. hiked tariffs on Canadian steel and aluminum, pushing the S&P/TSX composite index....

Wall Street drifts after troubling signs from the U.S. economy

Wall Street paused on Wednesday after several red flags in the U.S. economy dimmed the glow of its recent market....

Wall Street Gains Ground as US Stocks Approach Record Levels

U.S. stock markets surged again on Tuesday, pulling closer to their record highs. Investors remained cautious but hopeful as they....

North American Markets Rise as Investors Brush Off Tariff Tensions

Stock markets in the U.S. and Canada climbed higher on Tuesday, even as concerns about rising trade tensions continued to....

TSX Hits Record High as Oil Boosts Energy Stocks

Canada’s main stock market surged to a new all-time high on Monday, thanks to a strong rally in energy stocks....

Wall Street Ticks Up as Oil Surges and Factories Stumble

Wall Street saw modest gains on Monday as investors balanced rising oil prices with signs of weakening U.S. manufacturing. After....

ETFs Surge In Popularity, But Are New Canadian Investors At Risk?

Canadian investors are pouring more money into exchange-traded funds (ETFs) than ever before. Despite global market jitters from trade tensions....

Wall Street Wraps Up Its Best Month Since 2023 On A Calm Note

Wall Street ended May on a quiet yet strong note, wrapping up its best monthly performance since late 2023. On....

Canada’s Economy Grew 2.2% In Q1, Exceeding Forecasts

Canada's economy grew at an annual rate of 2.2% in the first quarter of the year, according to data released....

TSX Dips While U.S. Stocks Rise Amid Trump Tariff Rulings

Canada’s main stock index slipped on Thursday, while U.S. markets ended the day higher, following a wave of investor reaction....

Global Stocks Waver on Trump Tariff Uncertainty, Nvidia Gains

A worldwide stock rally that started strong in Asia lost momentum on Thursday as investors grew uncertain about the future....