
Microsoft’s office in Mountain View, California, was photographed on Tuesday, January 28, 2025. The company is set to announce its earnings report on January 29. (Photo: David Paul Morris/Bloomberg)
Microsoft has developed its own artificial intelligence model, known as MAI, which the company believes can rival top AI products from OpenAI and other industry leaders. Recent internal tests indicate these models can perform on par with state-of-the-art systems, including those created by OpenAI and Anthropic, according to a person familiar with the matter.
The technology giant is working on AI systems that can handle a wide range of tasks, such as enhancing its Copilot-branded AI assistants. These assistants help users by answering queries, offering suggestions, and assisting in document creation and virtual meetings. Additionally, Microsoft is focusing on "reasoning models," designed to tackle complex problems with human-like logic, a field where OpenAI, Anthropic, and Google’s Alphabet are also making advancements.
A Microsoft spokesperson reiterated the company’s strategy of using multiple AI models, stating, “We continue to leverage a mix of models, including our deep partnership with OpenAI, Microsoft AI models, and open-source models.”
Reducing Dependence on OpenAI?
The emergence of Microsoft's MAI models could mean less reliance on OpenAI, despite Microsoft’s significant $13 billion investment in the company. The two firms renegotiated their partnership in January, allowing OpenAI to use cloud services from other providers if Microsoft chose not to handle the business. Their agreement remains in place until 2030.
While OpenAI declined to comment on Microsoft’s developments, Microsoft’s Chief Financial Officer, Amy Hood, recently addressed the evolving relationship at a Morgan Stanley conference. “We are both successful when each of us thrives,” she said, emphasizing long-term planning for the next decade or more.
Exploring AI Partnerships
Microsoft has not put all its eggs in one basket. Alongside its in-house AI, the company continues to offer smaller models like Phi and resells AI systems from other firms, including Anthropic, DeepSeek, Meta, and Elon Musk’s xAI. These models have been tested for their ability to support Microsoft’s Copilot services.
Hood reinforced Microsoft’s stance on maintaining AI diversity: "We are proud of our work with OpenAI, but we also develop our own models to ensure customers have choices.”