The Professional Women’s Hockey League (PWHL) has showcased its new jerseys for the six teams ahead of the second season. The debut season featured teams identified only by their city names, with players sporting jerseys that bore the league's emblem. However, as of September, the PWHL revealed the teams' official names and logos, creating more excitement for the upcoming games.
The newly named teams—Toronto Sceptres, Montreal Victoire, Ottawa Charge, Boston Fleet, Minnesota Frost, and New York Sirens—will kick off the season on November 30. The new jerseys reflect each team's unique identity and are set to be available as replicas for fans. This move aims to deepen team connections with their supporters and enhance the league's visibility.
The jersey designs were a result of a collaboration led by PWHL vice-president of brand and marketing, Kanan Bhatt-Shah. The PWHL partnered with Creative Agency Flower Shop to conceptualize the distinct designs, which are manufactured by Bauer. In an official statement, PWHL senior vice president of business operations, Amy Scheer, expressed excitement about the new look, emphasizing that fans and players had eagerly awaited this unveiling. “These jerseys mark a significant step in our league’s journey, and we’re excited to see them both on the ice and filling the stands,” said Scheer.
With training camps commencing next Tuesday, teams will initially have rosters of up to 32 players. Final rosters, which will consist of 23 main players along with three reserves, are expected to be finalized by November 27. Each team will play 30 regular-season games this year, an increase from the previous season's 24 games.
The excitement is palpable, especially for Minnesota, which claimed victory in the first-ever Walter Cup by narrowly defeating Boston three games to two in the championship series last May.
This story, originally reported by The Canadian Press on November 7, 2024, corrects an earlier misstatement that the names and logos were released last month; they were, in fact, revealed in September.