Forrester's 2024 tech forecast: AI innovation, software advancements, infrastructure disruptions, and sustainability shifts. (Getty Images)


December 28, 2023

As 2023 winds down, thoughts turn to the forthcoming year. Forrester has released its 2024 predictions for enterprise software, software development, and technology infrastructure, outlining expectations for the business tech landscape:

Enterprise Software 

Forrester foresees a focus on innovation and faster adoption of enterprise software in 2024. The emphasis will be on cloud adoption, Generative AI (GenAI), ethical governance strategies, and deeper integration of business functions. The report predicts slow industry cloud growth, mainly due to high costs and lack of clear ROI.

While companies prioritize cost management amidst economic challenges, their uptake of industry-specific clouds remains sluggish due to cost barriers. Despite growing attention to environmental, social, and governance (ESG) concerns, Forrester predicts embedded sustainability efforts will fall short in making substantial CO2 reductions.

Regarding AI, the report highlights that GenAI commitments will drive firms to update their core systems. However, while AI enthusiasm grows, unless commitments extend beyond front-office operations, its impact on productivity and growth may remain limited.

Forrester's 2023 Priorities Survey indicates a majority of global business and tech professionals anticipate increased AI investments within their organizations.

Software Development 

Forrester predicts the prominence of TuringBots in 2024, envisioning these AI-powered assistants revolutionizing the software development lifecycle (SDLC). TuringBots, known for their autonomous operation and AI interaction, are anticipated to boost SDLC productivity significantly. Organizations are expected to transition from experimenting with TuringBots to embedding them into their development processes.

The report forecasts that Backstage, an open platform for developer portals, will gain traction as the go-to framework. Notable companies like Mercedes-Benz and American Airlines have already invested in Backstage. Forrester anticipates its increased adoption among IT infrastructure teams for automating and showcasing infrastructure capabilities.

Additionally, enhancing developer experience will become a top investment priority to attract and retain talent in the competitive job market.

Technology Infrastructure 

Forrester anticipates significant disruptions in technology infrastructure in 2024. One prediction suggests a 20% exodus of VMware enterprise customers due to discontent following Broadcom's acquisition. Dissatisfaction with increased prices and mandatory subscriptions to software bundles is prompting exploration of alternatives.

The report also focuses on satellite technology, expecting its dominance in rural and remote high-speed connectivity environments. With billions lacking internet access, satellites are poised to address this gap, especially in underserved areas.

Regarding data centers, Forrester predicts a shift where half of new data centers will adopt heat reuse practices. Driven by potential legislation promoting energy efficiency, data center builders are expected to invest in heat reuse technologies to reduce costs and meet carbon commitments.

Forrester's predictions offer a glimpse into a tech landscape marked by evolving enterprise software, the integration of AI assistants, infrastructure shifts, and sustainability-driven transformations in the coming year.

How useful was this post?

Click on a star to rate it!

Average rating 0 / 5. Vote count: 0

No votes so far! Be the first to rate this post.

You may also like

OpenAI Prepares to Launch New 'o3 Mini' AI Model Soon

OpenAI, the company behind ChatGPT, has finalized the development of its latest reasoning-focused AI model, dubbed “o3 mini,” and plans....

Nintendo’s Switch 2 Preview Fails to Impress, Stock Takes a Hit

Nintendo recently teased its highly anticipated Switch 2, but the reveal left many disappointed, resulting in a significant drop in....

TikTok Shutdown Looms: What U.S. Users Need to Know

TikTok, a wildly popular app with over 170 million American users, faces an imminent shutdown in the United States on....

DJI Flip Combines Lightweight Design with Advanced Features

DJI has unveiled its latest innovation, the Flip drone, a compact and user-friendly device designed for both beginners and seasoned....

TikTok Ban Sparks RedNote Surge Among US Creators

As TikTok faces a looming ban in the United States, a growing number of users and creators are flocking to....

Apple Struggles Globally as AI Features Fall Short in Phones

Apple Inc. faced a challenging year in 2024 as its iPhone sales declined, losing market share to rising Chinese smartphone....

TSMC starts making 4-nanometer chips in Arizona, Raimondo confirms

Taiwan Semiconductor Manufacturing Co. (TSMC) has reached a significant milestone in the semiconductor industry by beginning production of advanced four-nanometer....

Meta Accused of Using Pirated Books for AI Training

Meta Platforms, the parent company of Facebook, stands accused by a group of authors of using pirated versions of copyrighted....

Apple Denies Using Siri Data for Ads After $95M Settlement

Apple has reaffirmed its commitment to user privacy, addressing concerns about its Siri voice assistant in the wake of a....

Tech Industry Warns US on AI Chip Export Restrictions

A leading tech industry group called on the Biden administration to reconsider a proposed rule limiting global access to advanced....

Nvidia's Latest Innovations and Partnerships at CES 2025

At the CES 2025 conference in Las Vegas, Nvidia introduced several groundbreaking technologies aimed at transforming the artificial intelligence (AI),....

Pony.ai Targets Robotaxi Service Launch in Hong Kong

Pony.ai Inc., a company based in Guangzhou, is making moves to launch its autonomous taxi services in Hong Kong, competing....