Bella Hadid shared a first look at her new Ôrəbella campaign, posting striking photos of herself in a sheer, decorated gown on social media. HELLO!
Bella Hadid brought a touch of fantasy to her newest campaign for her fragrance line, Ôrəbella. The model stepped into the spotlight in a sheer, sparkling dress that fit the growing naked-dress trend. She posed in the striking look during a fresh photoshoot that aimed to highlight both her style and her perfume collection.
Bella chose a short gown with capped sleeves and a deep neckline. Jewel-coloured floral designs covered the delicate fabric in red, yellow, green, blue, and pink. She skipped a bra and finished the outfit with bold, colourful earrings that stood out in the soft light of the shoot.
A Look Filled With Soft Glamour
Bella styled her blonde curls in tight, beach-like waves. Her makeup team gave her a soft glow with a bright base, a touch of shimmer on her eyes, and a glossy finish on her lips. The full look carried a warm and relaxed feel, yet still offered all the glamour fans expect from her work.
Bella stepped out in a sheer, decorated dress for her newest campaign. HELLO!
She later posted the images on Instagram. In the photos, she held her fragrance Window2Soul, which comes in a crystal-shaped bottle topped with a bright gold cap. Bella captioned the post with, “Behind the scenes of our newest Window to Soul campaign for @orebella I can't pick favorites but if you were to ask … W2S is my go-to girl….i love her so much.”
Inside the Ôrəbella Line
Bella introduced her fragrance line last year. The collection includes five scents: Window2Soul, Salted Muse, Night Cap, Blooming Fire, and Eternal Roots. She created each perfume without alcohol and added ingredients meant to treat the skin. Every scent contains essential oils and blends meant to uplift the mood.
Bella chose a bold sheer style that fits the naked-dress trend. HELLO!
The products use a two-layer formula that must be shaken before use. The first layer feeds the skin with the brand’s Ôrəlixir™ base. The base mixes snow mushroom with five nourishing oils: camellia, almond, olive, jojoba, and shea. The second layer carries the scent itself, created with essential oils and fragrance notes from responsibly sourced materials.
Bella’s latest campaign highlights the feel and spirit she wants her brand to share. The glowing dress, soft styling, and bold colours all come together to match the mood of the collection. Her focus on natural ingredients and skin-friendly blends remains central to the brand’s message.
