Krispy Kreme and Pop-Tarts launch new doughnut flavors collection

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Two iconic breakfast brands have joined forces to create an irresistible new treat for the new year. Krispy Kreme has teamed up with Pop-Tarts for the very first time, unveiling the Krispy Kreme x Pop-Tarts Crazy Good Doughnuts Collection, which promises to be a delicious fusion of flavors loved by breakfast fans everywhere.
Starting January 6, 2025, Krispy Kreme will introduce three exciting new doughnut flavors inspired by Pop-Tarts, available for a limited time at participating Krispy Kreme locations. These doughnuts blend the classic appeal of Krispy Kreme’s iconic doughnuts with the sweet, fruity, and rich flavors that Pop-Tarts are famous for.

Here’s a look at the three new doughnut creations:

1. Pop-Tarts Frosted Strawberry Doughnut: This flavor features an unglazed doughnut filled with strawberry filling and coated in a shortbread icing. It’s then topped with shortbread pieces, sugar sprinkles, a drizzle of strawberry filling, and pieces of Frosted Strawberry Pop-Tarts Bites, creating a delightful combination of sweetness and crunch.
2. Pop-Tarts Frosted Chocolatey Fudge Doughnut: For chocolate lovers, this doughnut begins with Krispy Kreme’s original glazed doughnut, which is dipped in chocolate icing. It’s then topped with brownie batter-flavored buttercream and finished off with crushed Frosted Chocolatey Fudge Pop-Tarts Bites and white nonpareils for a decadent, chocolatey experience.
3. Pop-Tarts Frosted Brown Sugar Cinnamon Doughnut: A warm cinnamon sugar doughnut is the base for this flavor, topped with brown sugar cinnamon cream cheese-flavored buttercream. To complete the treat, a Frosted Cinnamon Roll Pop-Tarts Bites piece is added, making for a sweet, spiced, and creamy delight.

On Monday, Krispy Kreme shared the news of its collaboration with Pop-Tarts to create a new range of doughnuts. USA TODAY

These limited-edition doughnuts are available in Krispy Kreme shops for in-store purchase, as well as for pickup or delivery via the Krispy Kreme app and website. Customers can buy them individually or by the dozen. For those who want the convenience of having fresh doughnuts delivered directly, a Krispy Kreme 6-pack box will also be available at select retailers.

Dave Skena, Krispy Kreme's Chief Growth Officer, shared his excitement about the collaboration, saying, “Krispy Kreme and Pop-Tarts are coming together for the very first time – you know the result will be Crazy Good. Krispy Kreme and Pop-Tarts fans will love kicking off the year with this delicious collaboration!”

For many, this unique collaboration offers the perfect combination of Krispy Kreme’s famous doughnuts and the nostalgic flavors of Pop-Tarts. Whether you’re a doughnut enthusiast or a Pop-Tarts fan, this limited-time offering is bound to satisfy sweet cravings and bring joy to your breakfast.